Content as a Product

Content teams are often perceived as service organizations–there to serve the needs of the business. Would operating as a product team benefit your end users? What does it mean to operate as a product organization and how do you transition to that?

Meet the Presenter

As Sr. Manager Content Management for Amazon seller support, Megan Gilhooly leads the editorial and publishing team for content assisting sellers on all global Amazon sites. Prior to Amazon, Megan was Director of Information Experience at Ping Identity and, before that, Director of Technical Communications at INVIDI Technologies. Throughout her career, Megan has served as employee and consultant to various software companies, building technical communications products and processes. As a former online retail business owner and Certified Scrum Master, Megan brings a unique perspective to managing information development and communication teams. She has a BA in Speech Communication, an MS in Journalism, an MS in Strategic Management, and a Masters Certificate in Technical Communication.

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